BluePear Blog

How to protect your brand from the smartest ad hijackers

 05.05.2023 

In the digital age, advertising is a critical part of any company's marketing strategy...

Why Your Business Needs Brand Protection Software

 02.05.2023 

As the world becomes increasingly digital, businesses must prioritize brand protection to safeguard their reputation and prevent online threats.

The Role of Affiliate Tracking Software in Building Stronger Relationships with Affiliates

 28.04.2023 

ffiliate marketing is a popular way of promoting products and services. It involves paying other people to promote your product or service on their websites...

A Beginner's Guide to Setting Up Affiliate Tracking

 26.04.2023 

Affiliate marketing is a great way to earn passive income by promoting other people or company's products.

Future trends in trademark bidding: What changes are coming and how to prepare for them.

 24.04.2023 

Trademarks have been important to businesses for decades and remain so today. However, trademark bidding is a relatively new phenomenon.

How trademark bidding fits into your overall digital marketing strategy

 20.04.2023 

In today's world, digital marketing has become an essential tool for promoting a business. Companies are constantly looking for ways to maximize their online presence and reach their target audience.

BluePear major update

 18.04.2023 

In February 2023, BluePear received a major update for desktop and mobile versions. Both in-app tools and the software UI have been updated.

How proper affiliate monitoring can save your brand

 17.04.2023 

Affiliate marketing is an incredibly popular way to promote products and services online.

Brand protection – thing that is more important than it seems

 12.04.2023 

In today's competitive business environment, building a strong brand is more important than ever.

The Importance of Affiliate Marketing Compliance: A Comprehensive Guide.

 10.04.2023 

Affiliate marketing is a opportunity for online businesses, but if you're not careful, your affiliate program could be used to launder money

How Decloaking Affiliate Links Uncovers Violations and Strengthens Brand Integrity

 28.10.2023 

Before you can understand decloaking, you need to know what masking is and why some affiliates use it

Trademark Infringement: How to Spot and Solve the Problem

 06.04.2023 

Affiliate fraud and competitors’ violations are major problems in digital marketing today...

The Modern Rules of Click Fraud Protection

 06.04.2023 

Click fraud is a type of fraud where the perpetrator profits from an automated click on an advertisement on a website. This can be done using software or by paying someone to click on your ad.

Best practice to track affiliate conversion links

 05.04.2023 

Affiliate programs have become a cornerstone of today's online market. Inbound marketing as a concept has quickly become a standard for e-commerce companies who want to sell their products...

Brand Bidding in Affiliate Marketing

 10.06.2024 

Let one begin by identifying the meaning of the term “brand bidding.” Brand bidding is a strategy where affiliate partners or competitors bid on a brand's keywords and branded search terms.