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15.07.2026
In this guide we’ll focus on online brand abuse, where attackers use unauthorized search ads, fake websites, affiliate policy violations, misleading coupon pages, impersonation, cybersquatting, and other tactics to capture traffic or exploit customer trust.
08.07.2026
This guide explains what is PPC optimization, which metrics deserve your attention, and which techniques can actually make your campaigns perform at benchmark levels — or above them.
30.06.2026
The overall average CPC rose by 12.9%, continuing a multi-year trend of rising search advertising costs. Industries such as Beauty & Personal Care, Education, and Shopping experienced some of the sharpest increases.
29.05.2026
Today we look at proven tools for paid media analytics to help marketers understand which ones are worth looking into and why.
27.05.2026
However, affiliate marketing for ecommerce involves far more than offering commissions.
27.04.2026
In this guide, we are exploring a paid search strategy where advertisers target keywords that include a rival company’s name.
24.04.2026
The term competitor analysis tools refers to software and platforms that are built for monitoring and analyzing SEO performance, paid advertising activity, and website-level changes of competing brands.
25.03.2026
Many advertisers first notice brand bidding when CPC on their brand keywords suddenly increases because someone is competing for them.
20.03.2026
Affiliate tracking tools inside CPA platforms can measure clicks, attribute conversions, and calculate partner payouts.
06.03.2026
They type in your brand name, click on a result or a branded ad, and end up on a page with your logo, your color scheme, and an HTTPS certificate that makes it appear legitimate.
03.03.2026
According to Impact.com’s Global State of Affiliate Marketing Report 2025, 74% of brands generate 11–30% of their revenue from affiliate channels.
27.01.2026
Affiliate marketing performance, compliance issues, and fraud dynamics are highly sensitive to external change. Data from five or six years ago no longer reflects how affiliate programs operate today — or the risks they face.
16.01.2026
When monitoring branded traffic for trademark infringements, missing even a single keyword can mean giving fraudsters a loophole to abuse.
24.12.2025
One of the threats contributing to this staggering number is typosquatting — a tactic often used for phishing, personal data breach, selling of counterfeit products, and many other fraudulent activities.
12.12.2025
Of your customer acquisition costs keep rising and your branded traffic seems weaker than usual, it’s likely a sign that your Google Ads account needs an audit.
05.12.2025
The guide focuses on google ads trademark policy within PPC practice, not on every support pathway or appeal type.
13.10.2025
Protect your ROI from rogue affiliates. Our guide reveals how to enforce airtight partner governance and stop brand bidding, ad hijacking, and coupon fraud.
08.10.2025
BrandVerity search engine monitoring has been in the market for years. But today some users say it struggles with newer challenges like affiliate hijacking and promo code abuse.
03.10.2025
SEO teams check the content, page structure, and EEAT, while sem makes sure that ads follow platform rules and landing pages are up to par.
26.06.2026
It's easy to see why there is a rivalry in affiliate marketing vs. MLM: affiliate marketing risks can scale in days across multiple GEOs.